77b7 Privacy Policy
Your privacy matters to us. This policy explains how 77b7 collects, uses, and safeguards your personal information when you use our platform.
Introduction
This Privacy Policy ("Policy") describes how 77b7 ("we", "us", "our") collects, processes, stores, and shares personal data provided by users ("you", "Player") of the 77b7 online gaming platform at https://77b7.pro. This Policy applies to all services offered through the 77b7 platform including live casino games, slot games, sports betting on cricket and other events, payment transactions, and customer support interactions.
By registering a 77b7 account or using the platform in any way, you acknowledge that you have read and understood this Policy and consent to the collection and processing of your personal data as described herein. If you do not agree with this Policy, you must not use the 77b7 platform. This Policy should be read alongside our Terms & Conditions and our Responsible Gaming Policy.
77b7 is committed to handling your personal data with care, transparency, and respect. We do not sell your personal data to third parties for marketing purposes, and we apply industry-standard technical safeguards to protect all data held on our systems. We take our responsibilities under applicable data protection laws seriously and review this Policy regularly to ensure it reflects current practices.
Your Privacy at a Glance
The most important commitments we make about how your data is handled at 77b7.
256-bit SSL
All data transmitted between your device and 77b7 is protected by 256-bit SSL encryption.
No Data Sales
We never sell, rent, or share your personal data with third parties for advertising or marketing purposes.
Secure Storage
Financial data and payment details are stored in encrypted form and are never held in plain text on our servers.
Bangladesh-Optimised
Our data practices account for Bangladesh players using bKash, Nagad, and Rocket — local payment data is handled with extra care.
Right to Access
You can request a copy of all personal data we hold about you at any time by contacting our support team.
Right to Delete
Subject to our legal retention obligations, you may request deletion of your personal data by closing your account.
1. Information We Collect
77b7 collects personal data from you directly when you register, use the platform, contact support, or participate in promotions. We also collect certain data automatically when you access the platform. The categories of personal data we collect are set out in the table below.
We collect only the personal data that is necessary for the specific purpose for which it is collected. We do not collect sensitive personal data (such as racial or ethnic origin, political opinions, religious beliefs, or health data) unless this is strictly required by applicable law for identity verification or responsible gaming compliance purposes.
2. How We Use Your Information
77b7 uses your personal data only for legitimate purposes directly related to operating the platform and serving you as a player. The following is a complete list of the purposes for which we process your personal data.
- To create and manage your 77b7 player account, including verifying your identity and age (21+) during KYC verification.
- To process deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, Mastercard, and other supported payment methods, and to maintain accurate financial records of all transactions.
- To deliver and improve the 77b7 gaming experience, including personalising game recommendations, displaying account history, and managing bonus and promotional entitlements.
- To comply with our legal obligations including anti-money laundering (AML) requirements, Know Your Customer (KYC) obligations, responsible gaming regulations, and any applicable reporting obligations to regulatory or law enforcement authorities.
- To detect, investigate, and prevent fraudulent activity, bonus abuse, account security breaches, money laundering, and other prohibited conduct as defined in our Terms & Conditions.
- To provide customer support services, including responding to account queries, investigating complaints, and assisting with responsible gaming self-exclusion requests.
Important
Marketing Communications
77b7 may send you promotional communications about bonuses, new games, or seasonal offers via SMS or your registered mobile number only if you have opted in to receive such communications. You may opt out at any time by contacting 77b7 support. We do not send unsolicited marketing messages to players who have not opted in. We never share your contact details with third-party marketers.
3. Legal Basis for Processing
77b7 processes your personal data under one or more of the following legal bases, depending on the specific processing activity involved.
Basis 1
Contractual Necessity
Processing your identity data, contact data, financial data, and gameplay data is necessary to perform the contract between you and 77b7 — specifically to operate your player account, process transactions, deliver game services, and manage bonuses. Without this processing, 77b7 cannot provide the services you have requested.
Basis 2
Legal Obligation
Processing your identity data and financial data for KYC verification, AML compliance, and regulatory reporting is required by applicable law. 77b7 is legally obligated to conduct these activities and cannot waive them at a player's request. Data processed under this basis is retained for the minimum period required by applicable law.
Basis 3
Legitimate Interests
Processing your technical data and gameplay data to detect fraud, prevent bonus abuse, improve platform security, and enhance the overall player experience is carried out on the basis of 77b7's legitimate interests in operating a safe, fair, and commercially viable platform. We have assessed that these legitimate interests are not overridden by your privacy rights in the context of an online gaming platform where fraud prevention and responsible gaming are material obligations.
4. Sharing Your Information
77b7 does not sell, rent, or trade your personal data to any third party. We share your personal data only in the limited circumstances described below, and only to the extent necessary for the specific purpose involved.
- Payment processors and mobile wallet operators (bKash, Nagad, Rocket, Upay) — solely to process deposit and withdrawal transactions on your behalf. These providers are contractually bound to use your data only for payment processing purposes.
- KYC and identity verification service providers — engaged to verify your identity and age as required by our Terms & Conditions. These providers are contractually bound to process your identity data only for verification purposes and to maintain confidentiality.
- Game studio and software providers (Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, Ezugi) — these providers may receive technical session data necessary to deliver their games via the 77b7 platform. They do not receive your identity, financial, or contact data.
- Regulatory authorities, financial intelligence units, and law enforcement agencies — where 77b7 is legally required to disclose personal data in connection with AML investigations, fraud investigations, or other lawful regulatory or law enforcement requests. 77b7 will provide the minimum data necessary to satisfy the specific legal obligation.
No Cross-Border Marketing Transfers
77b7 does not transfer your personal data to international third parties for marketing, advertising, or commercial profiling purposes. Any data sharing with international service providers (such as game studios headquartered outside Bangladesh) is governed by contractual data processing agreements that require the recipient to apply data protection standards equivalent to those applied by 77b7.
5. Payment Data & Financial Information
77b7 takes the security of your financial information with the utmost seriousness. All deposits and withdrawals are processed in Bangladeshi Taka (BDT) via our integrated payment partners. When you make a deposit or submit a withdrawal request using bKash, Nagad, Rocket, or Upay, your mobile wallet number is transmitted to the relevant payment provider via an encrypted connection solely for the purpose of completing that transaction.
77b7 does not store your complete mobile wallet credentials or card numbers in unencrypted form on our platform. Payment references and transaction IDs are stored for AML compliance and audit purposes only, in accordance with applicable financial record-keeping requirements. Transaction records are retained for the minimum period required by applicable law, after which they are securely deleted or anonymised.
Clause 5.1
Fraud Prevention Monitoring
77b7 uses automated systems to monitor financial transactions for patterns that may indicate fraudulent activity, money laundering, or bonus abuse. Where suspicious activity is detected, 77b7 may temporarily restrict your account pending investigation. 77b7 is legally obligated under applicable AML regulations to report certain suspicious transactions to the relevant financial intelligence authorities without prior notice to the account holder.
6. Cookies & Tracking Technologies
The 77b7 platform uses cookies and similar tracking technologies to ensure the platform functions correctly, to maintain your login session, and to analyse how the platform is used so that we can improve the player experience. Cookies are small text files stored on your device by your browser when you access the 77b7 platform.
We use the following categories of cookies on the 77b7 platform. You may disable non-essential cookies through your browser settings; however, disabling strictly necessary cookies may affect the functionality of the platform, including your ability to log in and play games.
77b7 does not use third-party advertising cookies or cross-site tracking cookies. We do not participate in advertising networks or remarketing programmes. The analytics cookies used by 77b7 are first-party only and the data they collect is used exclusively to improve the 77b7 platform — it is not shared with any advertising platform.
7. Data Retention
77b7 retains your personal data for as long as your player account remains active and for such additional period as is required by applicable law following account closure. In practice, financial transaction records and KYC verification documentation are retained for a minimum of five years following account closure in order to comply with AML regulations and applicable financial record-keeping laws. This retention period may be extended where required by a specific regulatory investigation or legal proceeding.
Once the applicable retention period has expired, 77b7 will securely delete or anonymise your personal data so that it can no longer be associated with you as an individual. Anonymised data (where your identity cannot be determined from the data) may be retained indefinitely for statistical and platform improvement purposes. You may request information about the specific retention period that applies to your data by contacting 77b7 support.
8. Your Privacy Rights
As a 77b7 player, you have the following rights in relation to the personal data we hold about you. To exercise any of these rights, contact 77b7 support with your registered mobile number and a clear description of your request. We will respond within a reasonable timeframe, and in any event within 30 calendar days of receiving your request.
Right of Access
Request a copy of all personal data we hold about you, including the categories of data, purposes of processing, and third parties with whom it has been shared.
Right of Rectification
Request correction of any inaccurate or incomplete personal data we hold about you. Identity data corrections may require re-submission of KYC documentation.
Right of Erasure
Request deletion of your personal data. This right is subject to our legal retention obligations — data that we are required by law to retain (such as KYC records and transaction history) cannot be deleted until the applicable retention period has expired.
Right to Object
Object to processing of your personal data where 77b7 relies on legitimate interests as the legal basis. We will assess your objection and cease processing unless we have compelling legitimate grounds that override your interests.
To exercise any of your privacy rights, contact the 77b7 support team at [email protected] with the subject line "Privacy Rights Request" and your registered mobile number. We may need to verify your identity before processing your request. There is no charge for submitting a privacy rights request. We aim to respond to all requests within 30 calendar days; complex requests may take longer, in which case we will notify you of the extended timeframe.
9. Security Measures
77b7 applies a range of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, alteration, or destruction. These measures include 256-bit SSL/TLS encryption for all data in transit, encrypted storage for financial and identity data at rest, access controls limiting data access to authorised personnel only on a need-to-know basis, regular security assessments and penetration testing of platform infrastructure, and automated fraud monitoring systems operating 24 hours a day, 7 days a week.
While 77b7 applies robust technical safeguards, no online platform can guarantee absolute security against all possible threats. You are also responsible for keeping your own account credentials — including your registered mobile number and password — confidential. If you believe your account has been accessed without your authorisation, you should contact 77b7 support immediately and change your password. 77b7 will never contact you by phone or SMS to ask for your account password.
Security Incident Response
In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, 77b7 will notify affected players without undue delay and will take all steps reasonably available to us to contain the breach, assess its impact, and prevent recurrence. 77b7 maintains a documented incident response procedure and will cooperate fully with relevant authorities in the event of a notifiable data breach.
10. Children's Privacy
The 77b7 platform is strictly for individuals aged 21 and above. 77b7 does not knowingly collect personal data from individuals under the age of 21. If we become aware that we have inadvertently collected personal data from a person under 21, we will take immediate steps to delete that data from our systems and close the associated account. If you believe that a person under 21 has registered a 77b7 account, please contact us immediately at [email protected].
11. Third-Party Links
The 77b7 platform may contain references to third-party game providers and payment services. While 77b7 selects its partners carefully and requires them to maintain appropriate data protection standards, 77b7 is not responsible for the privacy practices of any third-party service provider. Each third-party provider operates under its own privacy policy, and you are encouraged to review those policies when using third-party services integrated into the 77b7 platform.
The 77b7 platform does not contain links to external websites unrelated to the provision of gaming services. All navigation links on the platform lead to pages within the 77b7 platform itself. If you navigate away from the 77b7 platform to any external website, your use of that external website is governed exclusively by that website's own terms and privacy policy.
12. Changes to This Policy
77b7 reserves the right to update this Privacy Policy at any time. Where a material change is made — for example, a new category of personal data is collected, or data is shared with a new category of third party — 77b7 will provide advance notice to active players via the platform or by SMS to their registered mobile number. Non-material changes (such as corrections of typographical errors or minor clarifications of existing practices) may be made without prior notice.
The effective date at the top of this Policy indicates when the current version was last updated. The version of this Policy displayed on the 77b7 platform at the time of any relevant event is the version that governs the processing of your personal data in relation to that event. We recommend reviewing this Policy each time you use the platform to stay informed of any updates.
13. Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy or the way 77b7 handles your personal data, please contact the 77b7 Data Privacy team. All privacy enquiries are handled in English. We aim to acknowledge all privacy enquiries within 2 business days (Bangladesh Standard Time, UTC+6) and to resolve them within 30 calendar days.
Email: [email protected]
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